To make a bilingual website in Framer, use Framer's built-in Localization add-on: add a locale for the second language, translate the text manually or with AI Translation, and publish. Framer's pricing page listed translation locales at $20 per locale per month, up to 20 locales, as of 29 October 2026, on top of a paid site plan. Framer sets the page's language attribute and adds hreflang tags automatically, so search engines can tell the language versions apart.
Bilingual sites matter for businesses whose customers do not all share one language: an immigration practice, a hotel with overseas guests, a clinic in a multilingual city or a tour operator selling abroad.
Do you need a bilingual website?
You probably do if a meaningful share of customers would rather read in another language, if you serve a region with two official languages or if you sell to people abroad. If only a few customers need it, a single page in the second language, or a note that staff speak it, may be enough to start.
How does Framer Localization work?
According to Framer's help article on adding a locale:
- Open the Localization view from the menu in the top-left corner.
- Click Add Locale and choose a language, with an optional region.
- Set a fallback language for any text not yet translated.
- Translate the strings that appear in the Localization table, organised by page. These include page titles, descriptions and image alt text.
- Translate manually, or use AI Translation for some or all of the content.
- Preview each locale from the canvas, then publish.
Framer notes that AI Translation uses credits from your plan, while adding locales and entering translations yourself does not.
What does a bilingual Framer site cost?
Prices from framer.com/pricing, checked 29 October 2026, shown at the yearly billing rate:
| Item | Price | Notes |
|---|
| Basic site plan | $10 per month | Custom domain, 2 CMS collections, Localization available as an add-on |
| Pro site plan | $30 per month | More CMS collections, staging, redirects |
| Translation locale | $20 per locale per month | Up to 20 locales |
So a bilingual site on the Basic plan would be about $30 a month on yearly billing, before tax. Monthly billing costs more. Prices change, so check the pricing page before you buy. The template is a separate one-off cost.
How are language versions shown to search engines?
Framer's help article on the language attribute says that with built-in Localization the lang attribute switches automatically to match the locale, and Framer adds hreflang tags to show when a page is the same page in another language. These are managed automatically and cannot be edited in the interface. Framer also supports localized page paths, so translated pages can have translated URLs.
Should you use AI translation?
It is a quick first draft. For anything with legal, medical or financial weight, such as fees, policies, eligibility or treatment information, have a fluent speaker review the translation before publishing. Mistranslated terms in a refund policy or a visa route description can mislead customers. Many businesses use AI for the first pass and pay a translator to check the key pages.
What should be translated first?
- Home page
- Services and prices
- Contact and booking pages, including form labels and success messages
- Policies, such as cancellation and privacy
- FAQ
- Page titles and descriptions
Blog posts and journal entries can follow later, or stay in one language.
What are common bilingual mistakes?
- Forms only in one language, including error and success messages
- Images with text that cannot be translated
- A language switcher that is hard to find on a phone
- Machine translation published unchecked on important pages
- Different prices or policies in each language by accident
- Automatic redirects based on location, which can stop people choosing the language they want
How should the language switcher work?
Put it in the header on every page, label each option in its own language ("English", "Español") rather than with flags, and keep visitors on the same page when they switch. Flags stand for countries, not languages, and confuse people where one language is spoken in many countries.
What about staff languages?
If your team speaks several languages, say so even before you translate the site. A line on each person's profile listing the languages they speak tells customers they can be served in their own language. This is useful for law firms, clinics and agencies.
Which templates suit a bilingual site?
Any Framer template can use Localization, since it is a Framer feature. For a wider comparison of builders, see Framer vs Webflow vs Wix vs Squarespace, and for page metadata see page titles and meta descriptions in Framer.
Related guides: getting your local business recommended by ChatGPT.
Frequently asked questions
Can Framer make a multilingual website?
Yes. Framer's Localization add-on lets you add locales, translate content manually or with AI Translation, and publish each language version.
How much does Framer Localization cost?
Framer's pricing page listed translation locales at $20 per locale per month, up to 20, on yearly billing as of 29 October 2026. You also need a paid site plan.
Does Framer add hreflang tags?
Yes. Framer says it manages the lang attribute and hreflang tags automatically with built-in Localization. They cannot be edited in the interface.
Is AI translation good enough for a business site?
It is a useful first draft. Have a fluent speaker check important pages, such as prices, policies and anything with legal or medical weight.
Can I translate page URLs in Framer?
Framer supports localized page paths, so translated pages can have URLs in their own language.